polaroid test

Polaroid test. Trademarks. A judicial test for trademark infringement, analyzing eight factors: (1) strength of the mark, (2) similarity between the marks, (3) proximity of the products’ markets, (4) effects on market expansion (ability to “bridge the gap”), (5) actual confusion, (6) the defendant’s good or bad faith, (7) quality of the products, and (8) sophistication of the buyer. Polaroid Corp. v. Polarad Electronics Corp., 287 F.2d 492, 495 (2d Cir. 1961). [Cases: Trade Regulation 334.

1. C.J.S. Trade-Marks, Trade-Names, and Unfair Competition §§ 87–89.]

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词条贡献者

双语律师郭敏，国际知名商学院金融专业，擅长翻译各类与金融衍生品与结构化产品相关的法律文件。