unfair trade practices and consumer protection law
Unfair Trade Practices and Consumer Protection Law. A model statute patterned on the Federal Trade Commission Act and proposed by the FTC in 1967 for adoption by the states; a state law providing consumer-protection remedies, including private causes of action, for deceptive trade practices and false advertising. • The Act gives the state attorney general power to regulate unfair and deceptive trade practices. It also gives consumers a right to sue offenders directly. — Also termed Little FTC Act. — Abbr. UTPCPL.
